Mon premier blog

The Referral Engine: Teaching Your Business to Market Itself John Jantsch
Publisher: Portfolio Hardcover

John Jantsch, Founder of Duct Tape Marketing, will be speaking about small business marketing and his new book – The Referral Engine: Teaching Your Business to Market Itself. The greatest way to generate more leads is to give your customers something to talk about. For growth and vitality, few businesses have a systematic approach to getting more of them. The Commitment Engine: Making Work Worth It. Pater, I recently finished reading “The Referral Engine: Teaching Your Business to Market Itself,” by John Jantsch. If you haven't read it, or you haven't met John, I'd recommend putting both on your list. Few things sell better than teaching. The greatest way to build a business is focus more energy on conversion and fulfillment than you do on creating awareness. It centered around asking your existing customers for referrals. The Referral Engine: Teaching Your Business to Market Itself by John Jantsch. This is what I call a power-book. John Jantsch from Duct Tape Marketing released a book earlier this year called “The Referral Engine: Teaching Your Business to Marketing Itself”. Make it not only part of your marketing, make it part of your culture.